What factors gave birth to the consumer movement in India? Trace its evolution.

Question

Philoid · Accepted Answer

In India, the consumer movement originated as a social force with the necessity of protecting and promoting the interests of consumers against unethical and unfair trade practices.

Factors:

● Malpractices in business ,

● Rampant food shortages,

● hoarding,

● black marketing,

● Adulteration gave birth to the consumer movement in an organized form in 1960s.

Evolution:

Steps taken by pressure groups and civil society for creating consumer awareness resulted in formation of consumer protection act (COPRA) by the government on 24^th December, 1986. Which is celebrated as National consumers’ day.